Write for us
We welcome considered pitches about routines, household details, personal style, leisure and habits. A strong proposal starts with a specific everyday question and gives readers a fresh, grounded way to think about it.
What to pitch
Send a concise outline of the subject, the central idea and the category it might suit. Explain what makes the angle distinct and what a reader would take away. We are interested in clear explanations, comparisons, context, thoughtful myth-checking and occasion-led pieces.
A useful approach
Keep the scope focused and the claims supportable. Avoid generic lists, unsupported promises, professional advice and ideas that depend on rules or conditions varying by location. Tell us whether the proposal has been sent elsewhere.
How to send it
Use the Contact page and choose the editorial question option, then include your pitch in the message. Please send a proposal rather than a complete article unless we have requested one.
A day takes shape one choice at a time
We look closely at the small decisions behind everyday life, without treating one routine as right for everyone.